The School of Advertising and Public Relations is tied for fourth nationally and eighth globally for advertising research productivity in a recent study published by the Journal of Business Research. The study examined visibility in journals articles on advertising from 2008-2019, primarily focused on the three prominent U.S.-based advertising journals (Journal of Advertising, Journal of […]
A multidisciplinary research team from the University of Tennessee, Knoxville, investigated how messages about a fresh start might improve public attitudes toward individuals with a criminal background. Knowing from prior research that the US perspective often associates drug addiction with a blemished character, the team of UT researchers hypothesized that framing a messaging campaign in […]
Professors Eric Haley and Candace White are the next recipients of the School of Advertising and Public Relations’ DeForrest Jackson Professorship. The professorship is held by tenured faculty members in the school on a three-year rotating basis. Haley and White will hold the professorship from August 1, 2020 to July 31,2023. They succeed Mariea Hoy, who […]
Haley Named AAA President Elect ADPR Professor Eric Haley was chosen President-Elect of the American Academy of Advertising (AAA), the leading international organization for the advancement of advertising scholarship, education and practice. He is currently serving as Vice President and will assume his new role during AAA’s annual conference, March 28-31 in Dallas, Texas. Haley […]
