Adam Brown Social Media Command Center
Q&A With Alex Carter
Alex Carter is working towards his Ph.D. in advertising, while also working for the School of Advertising and Public Relations as a Graduate Teaching Assistant. Prior to his time at the University of Tennessee, he worked with Eastman Chemical Company and Creative Energy. He graduated from East Tennessee State University in 2015 with a bachelor’s degree in public relations, advertising, and applied communication.
Prior to his time at UTK, he worked on several major brands, including Coca-Cola, Texas Pete Hot Sauce, and Pal’s Sudden Service. Carter is the head graduate assistant in the Adam Brown Social Media Command Center, which … Read more “Q&A With Alex Carter”
Social Media Week to Host Experts from Sports, Entertainment, Media, and More
UT’s seventh annual Social Media Week will kick off Tuesday, February 20, and continue through Thursday, February 22.
All Social Media Week events are free and open to the public. All sessions will be held in the Communications Building on Circle Park Drive.
The week will begin Tuesday, February 20, with a live remote broadcast by WUTK 90.3 FM in front of the Communications Building from 9 to 9:40 a.m.
Panel discussions and guest speakers will feature social media professionals representing a wide range of industries, including media, sports, entertainment, advertising, public relations, and security.
Students will have the opportunity … Read more “Social Media Week to Host Experts from Sports, Entertainment, Media, and More”
CCI Experts Weigh in on Recent Fake News
CCI doctoral student Brandon Boatwight and JEM Senior Lecturer Melanie Faizer were recently interviewed by WVLT-TV about the fake news circulating after the mass shooting in Las Vegas. The story captures the interrelation and connection between the communication and information disciplines within CCI and highlights CCI’s Adam Brown Social Media Command Center.
To top it off, the multimedia journalist reporting the story, Sarah Jane Anderson, is a 2015 JEM graduate.
See the full story here.
What’s the World Saying? Check Out the Social Media Command Center
Wonder what the world is saying about Hurricane Harvey and the havoc it’s wreaking on the Houston area and elsewhere?
There were more than 470,000 social media mentions of #HoustonStrong between August 28 and 31. You can check out the chatter for whatever is trending on the displays in the Adam Brown Social Media Command Center, in Room 460 of the Communications Building.
“Our goal is to have visualizations of trending issues and topics up on the big screen on a daily basis,” said Courtney Childers, associate professor and executive director of the center.
The center provides College of … Read more “What’s the World Saying? Check Out the Social Media Command Center”
UT Group: Social Media Comments Skyrocketed During Second Presidential Debate
Social media exploded Sunday night as presidential candidates Hillary Clinton and Donald Trump clashed over personal and policy issues.
The Political Social Media Group, composed of students in a political communication graduate seminar, have been using sophisticated social media monitoring technology to scrutinize the debates leading up to the election. Among their observations about Sunday night’s town hall event:
- There were 2 million more posts related to Sunday’s debate than were logged during the first presidential debate.
- The debate began with a discussion about Trump’s recent video scandal, and social media responded with more than 180,000 posts containing the term