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UT Social Media Week will be held Feb. 18-20 and features social media and news professionals from near and far, including three CCI graduates. Admission is free for all six sessions, which will take place in the Communications Building.

Sookie ParkSookie Park (AD ’13) is the Director of Partnership Activation at Complexity Gaming, one of America’s premier esports organizations now headquartered in Frisco, Texas. She will speak on “esports and Marketing to the New Generation” on Thursday from 11:10 a.m.-12:25 p.m. in the Scripps Lab Theater.

A native of Daegu, South Korea, Park entered the traditional sports and esports … Read more “2020 Social Media Week: Q&A with Sookie Park (AD ’13)”


UT Social Media Week website, and each session will be streamed to the CCI YouTube channel.

DAY 1 – Tuesday, February 18

Session 1: “But I Saw It on Facebook!”: Social Media as Channels of Misinformation and Disinformation

  • Time: 9:40-10:55 a.m.
  • Location: Com 321 (Patrick Auditorium)
  • Speakers: Jessica Maddox (Assistant Professor, University of Alabama); Mark Harmon (Professor, University of Tennessee); Damian Ruck
Read more “Inside CCI: February 14, 2020”

UT Social Media Week will be held Feb. 18-20 and features social media and news professionals from near and far, including three CCI graduates. Admission is free for all six sessions, which will take place in the Communications Building.

Andy Bowers (CS ’17) is the social media manager for the Philadelphia 76ers and will present on his team’s approach to branding and content and appealing to a mass audience. His session “#OnBrand” will be Wednesday from 3:35-4:30 p.m. in Scripps Theater (COM 402).

Bowers, a native of Elizabethton, Tennessee, interned with Tennessee Athletic Communications as a senior. He … Read more “2020 Social Media Week: Q&A with Andy Bowers (CS ’17)”


UT Social Media Week February 18-20 in the Communications Building. All sessions are free and open to the public.

Social Media Week - SmokeySessions range from disinformation and misinformation on social media – an important news topic leading up to the 2020 election – to social media marketing and branding for teams, companies, and community organizations.

Three CCI alumni are among this year’s guest speakers and panelists: WBIR digital director Tonja Burk (JEM ’96), Philadelphia 76ers social media manager Andy Bowers (CS ’17), and Complexity Gaming director of partnership activation Sookie Park (AD … Read more “2020 UT Social Media Week”


“Touchdowns and Fumbles,” about social media reactions to Super Bowl advertisements, which Carter tracked in real time at the Adam Brown Social Media Command Center.

Associate Professor Michael Palenchar had two papers accepted for presentation at the International Public Relations Research Conference in Orlando, Florida, March 5-7:

  • “Anecdotes Over Evidence, Ostracize over Community: A Narrative Analysis of the Anti-Vaccination Movement” with doctoral student Anna Kochingina.
  • “Believe in Something – Even If It Means Sacrificing Everything: The Challenges and Opportunities of Competing on Social Purposes” with
Read more “Inside CCI: February 7, 2020”

CCI Student, Alumnus Inspires Organ Donation Policy

UT employees Frankie McGinnis (MSIS Student) and Tom Satkowiak (PR ’02) advocated for an employee policy on organ donation after their respective experiences as a donor and recipient. The University’s new Laura McGinnis Policy on Organ Donation, named for Frankie’s daughter, goes into effect March 1. Read More


Booker Named CCI Diversity Award Winner

The College of Communication and Information will present civil rights activist, author, and historian Robert Booker with the 2020 CCI Diversity Award at the 12th annual CCI Experience Diversity Banquet, February 21 at 7 p.m. at Bearden Banquet Hall. … Read more “January 2020”