CCI
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UT Alumnus Teaching Course in Sports Promotion and Branding while Working for UT Athletics
Tombras School of Advertising and Public Relations adjunct lecturer Josh Lively (‘16, ‘19) holds many roles at the University of Tennessee, Knoxville. In addition to teaching, he serves as an assistant director for strategic communications at Tennessee Athletics, where he’s responsible for overseeing the media relations of the men’s and women’s swimming and diving, and…
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Tombras School Alumnus Pierce LaMacchia Brings Local Coffee Business to Alma Mater
K Brew is a local staple in Knoxville known for its top-notch coffee, espresso, and handmade bagels. When you walk into a K Brew location you’ll notice the sense of community as each coffee shop is created to make everyone feel at home. Owner and CEO of K Brew Pierce LaMacchia (‘12) says this is…
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CCI students meet with Tombras School Alumni during academic trip to Atlanta
Several College of Communication and Information students had the opportunity to travel to Atlanta with the Tombras School of Advertising and Public Relations to visit multiple professional industries and get a first-hand look at how their degrees are used in the real world. Students visited the Centers for Disease Control and Prevention, Omnicom Group, American…
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Tombras School Professor Travels to China Connecting with PR Professionals
Tombras School of Advertising and Public Relations Assistant Professor of Practice Joseph Stabb spent his winter break on the other side of the world. From December 2, 2023, to January 10, 2024, Stabb was traveling across China building a relationship between the Tombras School of Advertising and Public Relations and Liaoning University in Shenyang, China.…
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Tombras School Alumna Returns to Campus to Encourage Students to Follow their Goals
University of Tennessee, Knoxville, alumna Karen Freberg (‘11) moved across the country on several occasions to chase her academic and athletic career goals. Freberg’s mom is a professor in psychology and her dad is retired but he also was in marketing and taught marketing. “I actually thought I would go in as a pre-med major.…
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Tombras School’s Assistant Professor Oluseyi Adegbola combines political marketing and public relations in his research
Originally from Nigeria, Assistant Professor Oluseyi Adegbola found his passion for teaching while watching his father connect with his students in the classroom as a college professor. “After school I would go to his office, and sometimes he would be teaching. Out of curiosity, I would wander into the class and watch him teach, and…
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Tombras School Alumni help create commercial for Super Bowl LVIII
It’s an advertiser and marketer’s big dream– to have a commercial play during the big game. For Tombras School of Advertising and Public Relations alumni Hayley Howell (’16) and Patrick Wells (’14), that dream came true. The pair work in Brooklyn, New York, for Orchard Creative, a full-service advertising agency. Howell is an Account Director…
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Tombras School Alumni Lee and Erin Freeman Celebrate Their Love After Meeting at UT Over Two Decades Ago
Lee (’02, ’15) and Erin (’02) Freeman did not meet one another until their final year at the University of Tennessee, Knoxville, but they had similar reasons why they wanted to attend UT —game days on Rocky Top. They first met in an advertising class before both graduated from the Tombras School of Advertising and…