Hillary Tune

ADPR Featured Among Top Programs

The School of Advertising and Public Relations master’s program is featured among the top 15 programs in 2021 by Best Value Schools. The ranking criteria is based on the best academic strategy centered around creative campaign development, research and analytics, brand management consumer behaviors and media buying. A master’s in advertising and public relations helps…
Eric Haley Named AAA President

HALEY NAMED AAA PRESENT-ELECT: ADPR Professor Eric Haley was chosen President-Elect of the American Academy of Advertising (AAA), the leading international organization for the advancement of advertising scholarship, education and practice. He is currently serving as Vice President and will assume his new role during AAA’s annual conference, March 28-31 in Dallas, Texas. Haley will…
ADPR Students Take Home ADDY Awards

Twelve students from the School of Advertising and Public Relations earned 43 honors at the Knoxville American Advertising Federation (AAF) awards Saturday night. Hannah Lagoski took home a Gold ADDY Award for her work with Inuksuit. She also earned a Silver ADDY Award, as did three other students: Madison Duncan, Ashley Hendrix and Lukas McCrary.…
A Look Back at 2019 UT Social Media Week

More than 420 students attended panels at the eighth annual UT Social Media Week, which was held February 26-28 in CCI’s Scripps Lab Theater and Patrick Auditorium. #UTSMW2019 also generated 59,000 impressions and over 2,000 engagements on Twitter over a two-week period. This year’s event featured 21 guest speakers over eight sessions, including one that…
Student Spotlight: Cara Hunter

Cara Hunter is a public relations major (UTK ’19) and plans to graduate in December. Hunter currently serves as the social media intern for the School of Advertising and Public Relations (ADPR). During her time with ADPR, Hunter has worked to establish a connection with students on social media. Among her successful campaigns is the…
ADPR New York City Trip

Advertising and Public Relations students ventured outside of the classroom for a week to partake in the annual Ad Club New York Trip. This yearly endeavor provides students the opportunity to network with industry professionals while learning about their future career. Students who attended this trip in January of 2019 all came with similar career…
ADPR Alum “Behind Some of Your Favorite Stories”

New York Times bestselling author Chris Grabenstein earned his BS in communication in 1977 from the College of Communication and Information. While attending the University of Tennessee, Knoxville, the Chattanooga native acted in dozens of plays and contributed to the Daily Beacon as an editor, columnist, and cartoonist. It was this experience that…
Welcome Back ADPR Students

Welcome back to Rocky Top! The faculty and staff in the School of Advertising and Public Relations welcome you back for the spring 2019 semester. We have a lot of exciting activities planned for the new year including the AdClub New York City trip, an internship and job fair, AdClub and PRSSA meetings, UT Social Media Week, and a…
Big Orange in the Big Apple

Finding the right career path as a college student is a tough journey and looks different for everyone. For Matt Myers, a senior studying advertising, his journey included attending the advertising trip to New York City. The AdClub is a student-run organization that hosts an annual trip to New York City to provide students the…
Interim Director of ADPR Announced

Sally McMillan: Interim Director of the School of ADPR, written by Cara Hunter After 20 years at the University of Tennessee serving as a faculty member, associate dean in the College of Communication and Information and Vice Provost for Academic Affairs, Dr. Sally McMillan will serve as interim director of the School of Advertising and…