UT Social Media Week Features Notable SM Experts and Alums
The College of Communication and Information (CCI) at the University of Tennessee, Knoxville, hosted Social Media Week, March 31-April 3, in the Communications Building on campus.
The four-day event featured presentations, panel discussions, and open forums with social media experts from BuzzFeed, ESPN, Scripps Networks Interactive, Viggle, Sports Illustrated, AC Entertainment and the U.S. Coast Guard. Paul Finebaum, radio and television host for ESPN and 1978 UT political science graduate, gave the keynote address titled “Social Media’s Influence on the ‘Impartial’ Voice of the SEC.” Finebaum delivered a keynote that was often humrous and sometimes emotional bringing the audience to … Read more “UT Social Media Week Features Notable SM Experts and Alums”
Social Media Week to Feature National, Local Speakers
The University of Tennessee, Knoxville, College of Communication and Information will host Social Media Week April 2-4 in the Communications Building on campus.
The three-day event will feature presentations, panel discussions and open forums with social media experts from Nike, Dunkin’ Donuts and McCormick & Company, as well as advertising, marketing and public relations agencies from Knoxville and the Southeast. Sponsors for the event include Coca-Cola, WBIR-TV, Calhoun’s and Latitude 35.
Kevin Kirksey, senior director of North American brand communications and digital for Nike Inc. and a 1998 UT advertising graduate, will give a keynote address titled “Storytelling and Social … Read more “Social Media Week to Feature National, Local Speakers”
2012 UT Social Media Week
Members of “Team Social Impact” holding their new Dell XPS 13 Ultrabooks: Melahnie Springfield, Yuxi Li, Courtney Kovacs and Charles Primm along with Adam Brown from Dell.
UT’s Social Media Week presented by CCI’s School of Advertising and Public Relations and Dell culminated in the 490 Social Media student competition on Thursday, April 27. The students presented their social media campaigns for the Dell XPS 13 Ultrabook to a panel of judges: Adam Brown (BS/AdvPR ’94), executive director of social media at Dell; Melissa Lentz, senior vice president and managing partner for MR YOUTH; Michael Palenchar, associate professor of advertising … Read more “2012 UT Social Media Week”