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School of Advertising and Public Relations


recent study published by the Journal of Business Research. 

The study examined visibility in journals articles on advertising from 2008-2019, primarily focused on the three prominent U.S.-based advertising journals (Journal of Advertising, Journal of Advertising Research, and Journal of Current Issues and Research in Advertising) as well as advertising-focused research in communications, marketing, business, and broader interdisciplinary academic journals. 

The ranking supports the university administration’s priorities of increased visibility of campus research in top-tier journals and having more … Read more “Advertising Research Productivity Ranked Fourth Nationally”