PSMRG
UT Group: Social Media Comments Skyrocketed During Second Presidential Debate
Social media exploded Sunday night as presidential candidates Hillary Clinton and Donald Trump clashed over personal and policy issues.
The Political Social Media Group, composed of students in a political communication graduate seminar, have been using sophisticated social media monitoring technology to scrutinize the debates leading up to the election. Among their observations about Sunday night’s town hall event:
- There were 2 million more posts related to Sunday’s debate than were logged during the first presidential debate.
- The debate began with a discussion about Trump’s recent video scandal, and social media responded with more than 180,000 posts containing the term