{"id":758,"date":"2019-04-04T23:08:10","date_gmt":"2019-04-04T23:08:10","guid":{"rendered":"https:\/\/utccismcc.utk.edu\/?p=758"},"modified":"2019-04-04T23:08:10","modified_gmt":"2019-04-04T23:08:10","slug":"the-social-media-discussion-of-the-walking-dead","status":"publish","type":"post","link":"https:\/\/cci.utk.edu\/ric\/2019\/04\/04\/the-social-media-discussion-of-the-walking-dead\/","title":{"rendered":"The Social Media Discussion of The Walking Dead"},"content":{"rendered":"<p><em>Posted by <a href=\"https:\/\/utccismcc.utk.edu\/people\/graduate-assistant\/\">Rachael A. Murphy<\/a><\/em><\/p>\n<p>On Sunday, March 31<sup>st<\/sup>, the <em>AMC<\/em> network premiered <a href=\"https:\/\/variety.com\/2019\/tv\/news\/walking-dead-season-9-finale-ratings-1203178177\/\">the Season 9 finale of the popular zombie television show <em>The Walking Dead<\/em>.<\/a> The closing episode follows the arduous trek of residents from The Kingdom to Hilltop and Alexandria during the series\u2019s first blizzard. The finale comes one episode after 3 regular and recurring characters were killed off, with the new female villain Alpha chopping off their heads and impaling them on sticks.<\/p>\n<p>With the absence of main protagonist Rick and a time-jump of several years, Season 9 arguably leads to the most eventful season narrative. Despite this dramatic shift, statistics show a downward trend in viewership for the show. As <em>Variety<\/em> reports, \u201cThe Season 9 finale of \u2018<a href=\"https:\/\/variety.com\/t\/the-walking-dead\/\">The Walking Dead<\/a>\u2019 was the lowest-rated finale the show has ever had.\u201d Social media discussions may confirm a negative outlook.<\/p>\n<p>The overall sentiment is 62.1% negative.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-759\" src=\"https:\/\/utccismcc.utk.edu\/wp-content\/uploads\/sites\/50\/2019\/04\/File1.png\" alt=\"\" \/><\/p>\n<p>However, this measurement may be unreliable since the term \u201cThe Walking Dead\u201d is sometimes coded as negative. For example, Twitter user Kirsten (below) lists the show\u2019s finale as a highlight of her week, but the post is coded as negative. Nevertheless, others, including Twitter user John (below), criticize the show\u2019s plot.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-full wp-image-760\" src=\"https:\/\/utccismcc.utk.edu\/wp-content\/uploads\/sites\/50\/2019\/04\/File2.png\" alt=\"\" \/> <img decoding=\"async\" class=\"aligncenter size-large wp-image-761\" src=\"https:\/\/utccismcc.utk.edu\/wp-content\/uploads\/sites\/50\/2019\/04\/File3.png\" alt=\"\" \/><\/p>\n<p>As the trend chart shows, the conversation has died down and is expected to remain low in the series\u2019s off-season, until the show returns in October for Season 10.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter size-large wp-image-762\" src=\"https:\/\/utccismcc.utk.edu\/wp-content\/uploads\/sites\/50\/2019\/04\/File4-1024x506.png\" alt=\"\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Posted by Rachael A. Murphy On Sunday, March 31st, the AMC network premiered the Season 9 finale of the popular zombie television show The Walking Dead. The closing episode follows the arduous trek of residents from The Kingdom to Hilltop and Alexandria during the series\u2019s first blizzard. The finale comes one episode after 3 regular [&hellip;]<\/p>\n","protected":false},"author":7,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false,"footnotes":""},"categories":[4],"tags":[],"class_list":["post-758","post","type-post","status-publish","format-standard","hentry","category-absmcc"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>The Social Media Discussion of The Walking Dead - CCI Research &amp; Innovation Center<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cci.utk.edu\/ric\/2019\/04\/04\/the-social-media-discussion-of-the-walking-dead\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"The Social Media Discussion of The Walking Dead - CCI Research &amp; Innovation Center\" \/>\n<meta property=\"og:description\" content=\"Posted by Rachael A. Murphy On Sunday, March 31st, the AMC network premiered the Season 9 finale of the popular zombie television show The Walking Dead. The closing episode follows the arduous trek of residents from The Kingdom to Hilltop and Alexandria during the series\u2019s first blizzard. 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