{"id":14435,"date":"2023-11-03T15:29:17","date_gmt":"2023-11-03T19:29:17","guid":{"rendered":"https:\/\/ric.utk.edu\/beta\/?page_id=14435"},"modified":"2026-04-27T14:14:53","modified_gmt":"2026-04-27T18:14:53","slug":"research","status":"publish","type":"page","link":"https:\/\/cci.utk.edu\/ric\/information-integrity-institute\/research\/","title":{"rendered":"Research"},"content":{"rendered":"\n<div class=\"wp-block-group alignfull utkwds-media-text-cta has-light-background-color has-background has-global-padding is-layout-constrained wp-container-core-group-is-layout-a1ff78d6 wp-block-group-is-layout-constrained\" style=\"margin-bottom:0;padding-top:var(--wp--preset--spacing--small);padding-right:var(--wp--preset--spacing--small);padding-bottom:var(--wp--preset--spacing--small);padding-left:var(--wp--preset--spacing--small)\">\n<div class=\"wp-block-columns alignwide is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<figure class=\"wp-block-image size-large is-style-utkwds-left-frame\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"683\" src=\"https:\/\/cci.utk.edu\/ric\/wp-content\/uploads\/sites\/2\/2023\/11\/Research-Futurist-Discussion_July-10-2023-13-1-1024x683.png\" alt=\"Faculty sit on couches in a circle during a research discussion.\" class=\"wp-image-14717\" srcset=\"https:\/\/cci.utk.edu\/ric\/wp-content\/uploads\/sites\/2\/2023\/11\/Research-Futurist-Discussion_July-10-2023-13-1-1024x683.png 1024w, https:\/\/cci.utk.edu\/ric\/wp-content\/uploads\/sites\/2\/2023\/11\/Research-Futurist-Discussion_July-10-2023-13-1-300x200.png 300w, https:\/\/cci.utk.edu\/ric\/wp-content\/uploads\/sites\/2\/2023\/11\/Research-Futurist-Discussion_July-10-2023-13-1-768x512.png 768w, https:\/\/cci.utk.edu\/ric\/wp-content\/uploads\/sites\/2\/2023\/11\/Research-Futurist-Discussion_July-10-2023-13-1.png 1200w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-container-core-column-is-layout-c7b3064f wp-block-column-is-layout-flow\">\n<h2 class=\"wp-block-heading\">Supporting information integrity<\/h2>\n\n\n\n<p>As the information age continues to inundate every aspect of our lives, we find it imperative to study the positive and negative aspects of information in our society. Our work aims to scrutinize information seeking and sharing behaviors to find solutions that will improve how people consume and disseminate information so we can work towards a more just and sustainable future.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignfull has-clear-to-orange-gradient-background has-background has-global-padding is-layout-constrained wp-block-group-is-layout-constrained\">\n<h2 class=\"wp-block-heading alignwide\" id=\"1-the-institutes-research\" style=\"border-bottom-color:var(--wp--preset--color--light);border-bottom-style:solid;border-bottom-width:4px;margin-right:0;margin-bottom:0;margin-left:0;padding-right:0;padding-bottom:var(--wp--preset--spacing--xx-small)\">The Institute&#8217;s research<\/h2>\n\n\n\n<div class=\"wp-block-columns alignwide has-border-color has-light-border-color has-white-background-color has-background is-layout-flex wp-container-core-columns-is-layout-f0342b05 wp-block-columns-is-layout-flex\" style=\"border-width:1px;margin-top:0;margin-bottom:0\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<h3 class=\"wp-block-heading alignwide\" id=\"2-our-fellows-research\">Our fellows&#8217; research<\/h3>\n\n\n\n<p>The Information Integrity Institute fellows were selected due to their research interests and areas of expertise. Below are just a few examples of their work that exemplifies why they were selected as our fellows. <\/p>\n\n\n\n<p class=\"is-style-utkwds-single-link is-style-default\" style=\"margin-top:var(--wp--preset--spacing--xx-small);margin-bottom:var(--wp--preset--spacing--xx-small);padding-top:0\"><a href=\"https:\/\/cci.utk.edu\/ric\/information-integrity-institute\/people\/\">Read more about our fellows<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group alignwide utkwds-in-page-navigation is-layout-flow wp-block-group-is-layout-flow wp-container-1 is-position-sticky\">\n<ul class=\"wp-block-list utkwds-in-page-navigation-list is-style-no-disc\">\n<li><a href=\"#TrustInMedia\">Trust in Online Media and Information<\/a><\/li>\n\n\n\n<li><a href=\"#StrategicMessaging\">Strategic Messaging in Advocacy<\/a><\/li>\n\n\n\n<li><a href=\"#Influencers\">Social Media Influencers and Persuasion<\/a><\/li>\n<\/ul>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group subjectCard is-nowrap is-layout-flex wp-container-core-group-is-layout-6c531013 wp-block-group-is-layout-flex\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<h2 class=\"wp-block-heading has-large-font-size\" id=\"TrustInMedia\">Trust in Online Media and Information<\/h2>\n\n\n\n<p>Exploring how individuals assess the credibility of digital content, particularly in the context of misinformation, news consumption, and social media dynamics, this area examines factors influencing the effectiveness of interventions aimed at correcting misinformation, as seen in studies on topic novelty and news veracity. It also investigates the role of local news coverage in shaping public perception during crises like COVID-19 and the impact of online platforms, such as YouTube and BitChute, in mobilizing discussions around contentious topics like U.S. election fraud. By analyzing these dynamics, this research provides insights into the mechanisms that shape trust and credibility in digital information ecosystems.<\/p>\n\n\n\n<div style=\"height:7px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"4-recent-work\">Recent work<\/h3>\n\n\n\n<p><a href=\"https:\/\/doi.org\/10.1145\/3460350\" target=\"_blank\" rel=\"noreferrer noopener\">How topic novelty impacts the effectiveness of news veracity interventions.<\/a>&nbsp;<em>Communications of the ACM<\/em><\/p>\n\n\n\n<p><a href=\"https:\/\/doi.org\/10.1609\/icwsm.v16i1.19305\" target=\"_blank\" rel=\"noreferrer noopener\">Local news online and covid in the us: relationships among coverage, cases, deaths, and audience.<\/a> In&nbsp;<em>Proceedings of the International AAAI Conference on Web and Social Media<\/em>&nbsp;<\/p>\n\n\n\n<p><a href=\"https:\/\/doi.org\/10.1145\/3501247.3531571\" target=\"_blank\" rel=\"noreferrer noopener\">Characterizing Youtube and Bitchute content and mobilizers during us election fraud discussions on twitter.<\/a> In&nbsp;<em>Proceedings of the 14th ACM Web Science Conference 2022<\/em><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group subjectCard has-mobile-text-align-left is-nowrap is-layout-flex wp-container-core-group-is-layout-6c531013 wp-block-group-is-layout-flex\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column has-mobile-text-align-left is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<h2 class=\"wp-block-heading has-large-font-size\" id=\"StrategicMessaging\">Strategic Messaging in Advocacy<\/h2>\n\n\n\n<p>Strategic messaging in advocacy examines how various actors\u2014governments, media, corporations, and political entities\u2014craft and deploy messages to shape public discourse, influence policy, and drive social change. This research area explores the framing of issues like immigration in media and political narratives, as seen in studies on U.S. and Mexican media diplomacy and partisan framing in election coverage. Additionally, it extends to corporate social advocacy, analyzing how businesses engage in social issues to influence public perceptions and policy. Through these perspectives, strategic messaging in advocacy highlights the interplay between communication strategies and their broader societal and political impacts.<\/p>\n\n\n\n<h3 class=\"wp-block-heading has-mobile-text-align-left\" id=\"6-recent-work\">Recent work<\/h3>\n\n\n\n<p><a href=\"https:\/\/doi.org\/10.1163\/25891774-03010003\" target=\"_blank\" rel=\"noreferrer noopener\">Contesting the &#8220;Bad Hombres&#8221; narrative: U.S. and Mexican media diplomacy and presidential strategic narratives about immigrants<\/a>. <em>Diplomatica<\/em><\/p>\n\n\n\n<p><a href=\"https:\/\/doi.org\/10.1080\/17512786.2020.1870527\" target=\"_blank\" rel=\"noreferrer noopener\">Which political actors frame the immigration problem? Documenting the incidence of source type and party lines in immigration stories during US election coverage (2006-2014).<\/a> <em>Journalism Practice<\/em><\/p>\n\n\n\n<p><a href=\"https:\/\/doi.org\/10.1080\/1062726X.2024.2371879\">Leading to social impact communication: understanding corporate social advocacy (CSA) from industry professional perspectives.<\/a> <em>Journal of Public Relations Research<\/em><\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">\n<div class=\"wp-block-group subjectCard is-layout-flow wp-block-group-is-layout-flow\">\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-28f84493 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:100%\">\n<h2 class=\"wp-block-heading has-large-font-size\" id=\"Influencers\">Social Media Influencers and Persuasion<\/h2>\n\n\n\n<p>Social media influencers (aka content creators) play a crucial role in shaping public opinion, consumer behavior, and political discourse through persuasive communication strategies. Research in this area explores how influencers gain credibility, establish trust, and leverage network connectivity to amplify messages. Scholars examine both organic and orchestrated influence efforts, including the tactics used by political influencers, the dynamics of information integrity management, and the potential for persuasion through self-schema alignment. Studies also investigate the mechanisms of influence operations, differentiating between benign persuasion and malign manipulation, such as coordinated disinformation campaigns. This body of work highlights the growing significance of influencers in digital persuasion and their impact on public attitudes and decision-making.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\" id=\"8-recent-work\">Recent work<\/h3>\n\n\n\n<p><em><a href=\"https:\/\/carnegieendowment.org\/2023\/08\/03\/what-makes-influence-operation-malign-pub-90323\" target=\"_blank\" rel=\"noreferrer noopener\">What makes an influence operation malign? (Working Paper).<\/a><\/em>&nbsp;Carnegie Endowment for International Peace.<\/p>\n\n\n\n<p><a href=\"https:\/\/doi.org\/10.1080\/1369118X.2021.1934066\" target=\"_blank\" rel=\"noreferrer noopener\">Reverse-engineering political protest: The Russian Internet Research Agency in the Heart of Texas<\/a>.&nbsp;<em>Information, Communication &amp; Society<\/em><\/p>\n\n\n\n<p><a href=\"https:\/\/doi.org\/10.7290\/iii01flmd\" target=\"_blank\" rel=\"noreferrer noopener\">White Paper: The role of interpersonal influence in the management of information integrity within a population.<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/psycnet.apa.org\/doi\/10.1111\/j.1460-2466.2010.01531.x\" target=\"_blank\" rel=\"noreferrer noopener\">Using self-schema matching to recruit superdiffusers for a potential vaccine word-of-mouth promotion campaign<\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>Supporting information integrity As the information age continues to inundate every aspect of our lives, we find it imperative to study the positive and negative aspects of information in our society. 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