In addition to providing the College of Communication and Information (CCI) with valuable insights and knowledge, many CCI Board of Visitors members (http://www.cci.utk.edu/bovdirectory) share their expertise nationally, regionally and locally through regular, invited posts, articles and columns in newspapers, podcasts and magazines. Four examples of current BOV members sharing their expertise in this way are: Cathy Ackermann (BS/PR ‘71), president and CEO of Ackermann Public Relations and Marketing, David Bohan (BS/Bus.Adm.’70), chairman of BOHAN advertising in Nashville, Adam Brown (BS/ADV ‘94), executive strategist at Salesforce and Sharon Price John (BS/ADV ‘86), CEO of Build-A-Bear.
Ackermann is a regular columnist for the Knoxville News Sentinel business section (see http://www.knoxnews.com/business/columnists/cathy-ackermann/). As an example, her columns offer guidance and advice by redefining terms such as “brand persona,” “thought leader,” and “consumer.”
Bohan is a regular columnist for the business section of The Tennessean in Nashville (see http://www.tennessean.com/staff/41405/david-bohan/) where he shares his expertise on marketing and advertising while also providing commentary on good leadership practices in areas such as diversity and continuous learning.
Brown is the co-host of SocialPros podcast. It is one of the most popular marketing podcasts in the world and was recently named the best podcast by Content Marketing Awards. Brown and his co-host have corporate social media experts from a wide variety of businesses share their ideas and successes with the podcast audience (see http://www.convinceandconvert.com/podcasts/shows/social-pros-podcast/).
John is a regular contributor to Fortune.com. Her articles have included perspectives on success driven by more than simply hiring the right employees, leadership responsibilities to pay it forward, and how to manage to-do lists (see http://fortune.com/author/sharon-price/).
In addition to these examples, many current and emeritus BOV members are active on social media, provide articles to many different publications and share their insights and expertise through posts and blogs available on their company websites. By checking the CCI BOV directory listing (see above), you can easily find BOV members to follow on social media, and/or you can search the internet for their articles, columns and posts.