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January 20, 2011

Thursday, January 20, 2011

Inside CCI – The newsletter for College of Communication and Information faculty, staff, and students.


Available online at
http://www.cci.utk.edu/insideCCI.

 

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COLLEGE NEWS

 

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ADVERTISING AND PUBLIC RELATIONS

 

Publications by Fall for 2010

Lisa Fall , associate professor, had the following article accepted for publication and presented the following papers at conference during 2010.

 

Kelly, S., & Fall, L. (In Press). An investigation of computer-mediated instructional immediacy in online education: A comparison of graduate and undergraduate students’ motivation to learn. Journal of Advertising Education.

Fall, L.T. and Lubbers, C. (2010). Assessing an Expanding Niche Market: Determining How IMC Information Sources Predict Participation in Agritourism Activities among Vacation Travelers. International Journal of Integrated Marketing Communication, Vol. 1(4): 17-28.

Fall, L.T., Kelly, S. & Angle, M. (2010). To Infinity and Beyond: An Empirical Analysis of Communication Immediacy Among Online Learners. Bollinger-Rosado Symposium on Teaching & Learning Effectiveness / Embry-Riddle Aeronautical University Worldwide Online Conference, Orlando. (Awarded top research paper)

Kelly, S. & Fall, L.T. (2010). An Investigation of Instructional Immediacy and Student Motivation in            Online Courses: A Comparison of Graduate and Undergraduate Students. Direct & Interactive                    Marketing Research Summit, San Francisco.

Fall, L.T. & Randall, E. (2010). What Motivates our Military? Differentiating Motivational and Learning  Strategies Among Online Learners. Great Lakes Teaching & Learning Conference, Mt. Pleasant, MI.

 

Kelly, S., Kotowski, M., & Fall, L.T. (2010). An examination of computer mediated instructional immediacy:  Scale development and validation. National Communication Association, Chicago.

Kelly, S., Fall, L.T., & Kotowski, M. (2010). Reconceptualizing online instructional immediacy.  Southern States Communication Association, Memphis.

 

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COMMUNICATION STUDIES

 

CCI doctoral students Ho-Young (Anthony) Ahn and Lei Wu, along with Communication Studies faculty member Mike Kotowski have won Top Applied Communication Paper at the upcoming annual convention of the Southern States Communication Association for the manuscript, “A Path Analytic Test of Anti-binge Drinking Public Service Announcement Effectiveness: Attitudes and Intentions.”

 

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JOURNALISM AND ELECTRONIC MEDIA

 

Erin Whiteside, Assistant Professor, had two papers accepted for the upcoming ICA meeting in May. The first titled, “The Politics of Activism:  Assessing Potential for Change Through FAME,” was accepted in the Feminist Research division. The second, “Examining How Organizations’ Facebook Pages Impact Perceptions of CSR and Organization-Public Relationships,” (lead author: Michel Haigh, Penn State University and Pamela Brubaker, Penn State University) was accepted in the Public Relations division. 

 

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MARK YOUR CALENDAR

50th Anniversary of African American Achievement at UTK Kickoff Event (Rescheduled from January 11) – Tuesday, February 1, 4:30-5:30 p.m. Please make every effort to take part in the march from the Torchbearer to Ayres Hall and in the short program to commemorate the 50th anniversary of the admission of the first African-American undergraduates to UTK!

ACEJMC Accreditation Site Visit – February 13-16

33nd Annual CCI Research Symposium, February 25, CCI Auditorium and Scripps Convergence Lab.

CCI Experience Diversity Banquet, Friday, February 25, 7:00 p.m., Bearden Banquet Hall.

CCI Faculty/Staff Meeting – Friday, March 4, 9:00-11:00 a.m., Com 321.

CCI Board of Visitors Meeting – Friday, April 1, 9:00 a.m. – 1:00 p.m., Scripps Convergence Lab

CCI Faculty/Staff Meeting – Friday, April 15, 9:00-11:00 a.m., Com 321.

 

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Inside CCI is the newsletter for faculty, staff and students of the College of Communication and Information.

 

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