Research Publications

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Filters: Author is Yu, H.-J (Jay)  [Clear All Filters]
2009
Yu,(Jay) H. - J., & (Anthony) H. - Y. Ahn (2009).  Comparative Content Analysis of the PSAs Dealing with Childhood Obesity and Television Food Advertising Targeting Children. 31st Annual College of Communication and Information Research Symposium.
Yu,(Jay) H. - J., & (Anthony) H. - Y. Ahn (2009).  A Content Analysis of the Public Service Announcements Dealing with Children's Nutrition and Obesity-Investigating Advertising Appeals, Health Claims, and Health Intervention Techniques.. Annual AEJMC Convention.