Syllabi

Syllabi for the School of Advertising and Public Relations

ADVERTISING

Advertising 250 - Principles
Advertising 310 – Design
Advertising 340 – Research
Advertising 350 – Creative
Advertising 360 – Media Strategy
Advertising 380 – Professional Seminar
Advertising 450 – Management
Advertising 470 – Campaigns
Advertising 480 – Advertising Issues
Advertising 490 – Special Topics
Advertising 520 – Communications Theory

PUBLIC RELATIONS

Public Relations 270 – Principles 
Public Relations 310 – Design
Public Relations 340 – Research
Public Relations 320 – Communications
Public Relations 370 – Cases
Public Relations 380 – Professional Seminar
Public Relations 470 – Campaigns
Public Relations 492 – Field Experience
Public Relations 540 – Management
Public Relations 550 - Strategies

Please note: The syllabi listed above are examples of the course information offered, and are subject to change by the instructor.

Advertising and Public Relations Contact

Dr. Ron Taylor, Director
School of Advertising and Public Relations
476 Communications Building
University of Tennessee
Knoxville, TN 37996-0343